How much do I really need to understand about the digital world?

If you are an executive or a manager, who has been in the market in recent years, you must have asked yourself something similar to this. I imagine you've already read articles, listened to podcasts and even participated in events where the term Digital Transformation was highlighted.

Still, many of us still don't move well in this topic. And when we are required, we delegate to someone more technical. In these cases, the delegation itself is compromised, as it lacks purpose and metrics. This is one of the main reasons for failure in companies' digital transformation journey. And this failure manifests itself through the waste of financial resources, demotivation of the professionals involved, and finally in the loss of opportunities and competitiveness in the market.